Gift hamper profit calculator (UK): what you really make on a hamper
Your profit on a hamper is the price minus the selling fee, the contents, the box and packaging, your hours and your delivery cost. With the example figures below, a £45 hamper that takes an hour to pack leaves about £6 profit (13%) after paying yourself £12.71 an hour, and you would need to charge about £39 just to break even. Enter your own figures in the calculator.
Worked example: a £45 treat hamper
| Item | Amount |
|---|---|
| Price charged | £45.00 |
| Selling fee (5%) | −£2.25 |
| Contents | −£18.00 |
| Box and packaging | −£4.00 |
| Ribbon, card and filler | −£2.00 |
| 1 hour at £12.71 | −£12.71 |
| Profit per hamper | £6.04 (about 13% of the price) |
| Break-even price | about £39 |
| 20 hampers a month | about £121 |
These example costs are illustrations, not market prices. Weigh the contents and time a few hampers to get real figures. The monthly figure is a sum, not a forecast: it assumes you sell that many.
Ways to improve a thin margin
- Raise the price before cutting the contents. Customers pay for presentation and the occasion as well as the items.
- Buy contents in bulk for the hampers you sell every month, and keep seasonal one-offs small.
- Standardise the packing so an hour becomes 40 minutes. Time is usually the biggest cost.
- Charge for personalisation instead of absorbing it.
Rules to check before you sell
Food you bring in ready-packed keeps its own label, but anything you make or repack yourself needs full labelling with allergens. Selling alcohol needs a licence. Our gift hamper guide and allergen guide explain both. To compare what you keep from different ways of selling, try the selling fees calculator.
Sell on Cravers Eats
A new local marketplace for anyone who makes and sells from home: bakers, cooks, florists, crafters and makers, opening across the UK in early 2027. Founding sellers join free now and set up before launch day. Customers order and pay by card, you keep 95%, and there are no monthly fees.
Join as a founding sellerQuestions people ask
How much profit should I make on a gift hamper?
It depends on your costs and hours, so work it out per hamper: price minus the selling fee, contents, packaging, your time and delivery. Count your hours at a fair rate (at least £12.71 an hour, the National Living Wage from April 2026) or the profit figure will look better than it is.
How do I price a gift hamper?
Add up the contents, box, extras, your hours and your delivery cost, then add your profit and the selling fee. The calculator shows the break-even price, the lowest price that covers your costs, so you can see how much room you have.
Do I need a licence to put alcohol in a hamper?
Yes, selling alcohol in the UK needs a licence. Most new home hamper businesses leave it out. Our gift hamper guide explains the licensing rules.
Sources (checked October 2026): GOV.UK: National Minimum Wage and National Living Wage rates. Last reviewed 2026-11-06.